In March this year, Hong Kong is set to host a series of world-class events, infusing the city with a vibrant atmosphere of creativity, culture, and dynamism, all part of the "Hong Kong Super March"! As one of the city's leading venues, AsiaWorld-Expo (AWE) will showcase a diverse range of international events throughout the month, including trade exhibitions, a pop culture festival, conferences, and popular K-pop concerts. In celebration of its 20th anniversary, AWE is dedicated to offering an unparalleled experience for global visitors. In recent years, it invested HK$1 billion in a comprehensive facility upgrade, incorporating innovative technology into its operations to enhance visitor experience and improve resource efficiency, thereby establishing a robust foundation for future development.

During "Hong Kong Super March," AWE will welcome a series of exciting events. In the realm of international trade exhibitions, the“HKTDC Hong Kong International Diamond, Gem & Pearl Show” brought together jewellers around the world to showcase a medley of jewellery raw materials. Meanwhile, the " SEASONS | Spring Fashion Jewellery & Accessories Fair 2025" featured leading exhibitors and designers of Asian fashion jewellery, presenting trendy new products to wholesalers and retailers from across the globe.

Expanding to Asia for the first time, “Connect Marketplace Hong Kong”is a premier Asia Pacific event for the meetings, incentives, conferences, and events (MICE) community. It will connect over 600 buyers and 8,000 visitors, with exhibitors from various sectors, including airlines, audiovisual entertainment companies and hotels. “JUMPSTARTER 2025 Grand Finale” will also take place at AWE. This impactful event in Asia focuses on innovation, technology and entrepreneurship, providing entrepreneurs with opportunities for idea exchange, funding, investment, and networking. “Innovating Hong Kong - Global Talent Carnival” will serve as a comprehensive career fair, combining recruitment, forums, and sales, featuring 400 local and international companies.

Regarding pop culture, the renowned festival from the United States, "ComplexCon Hong Kong 2025", will make a triumphant return. Visitors will not only have the chance to explore a vibrant street culture market, but also participate in discussions led by influential trendsetters, and immerse themselves in concerts featuring an international lineup, enjoying a rich multicultural experience. Besides, Jisoo, a member of the phenomenal K-pop group BLACKPINK, will hold her solo fanmeet at AWE for the first time, undoubtedly attracting fervent fans from all over Asia. Furthermore, the talented K-pop girl group GFRIEND will perform at AWE, celebrating their 10th anniversary with their fans.

Renovation Focused on Innovation and Sustainability: New Facilities Save 30% Energy

AWE is committed to providing an unparalleled exhibition experience for visitors. In recent years, it has invested HK$1 billion in a major renovation, encompassing hardware upgrades, enhanced network technology, and intelligent eco-friendly solutions. The upgraded facilities significantly improve the venue's energy efficiency, with the new installations saving nearly 30% more energy compared to 2018, further demonstrating AWE’s commitment to environmental protection and technological innovation.

AWE has introduced a range of innovative technological features aimed at promoting sustainability, such as water-cooled chillers, solar panels and films, LED lighting systems, and facial recognition registration systems for staff, which will be further implemented for contractors. This initiative reduces paper use while increasing efficiency. Additionally, AWE has developed a convertible washroom, where 75% of the washrooms in the venue can be converted for use by another gender. These washrooms are equipped with extendable partition screens for flexible conversion, addressing the needs of different events and reducing waiting times.

AWE employs various electronic systems to enhance the venue's reception capacity and operational efficiency. The “Smart Vehicular Management System” streamlines vehicle access and reduces manpower needs, enabling a more orderly transportation monitoring and management process, while recuding handling times by 30% compared to previous methods. AWE provides organisers and exhibitors with an " Event Service Centre" ordering hub, allowing for the unified and efficient management of thousands of orders within a short period, enhancing efficiency and contributing to environmental efforts.

During international trade exhibitions, such as the jewellery shows held anuually in March and September, AWE welcomes an influx of exhibitors and buyers from the Middle East and Southeast Asia. The venue features a prayer room specifically designed for Muslim attendees, which can be relocated as needed for various events. This room provides all necessary amenities and includes directional indicator to Mecca. Moreover, the venue takes into account the dietary habits and special needs of Muslim visitors.
In terms of catering, AWE provides Halal-Certified food during several exhibitions and conferences, thoughtfully catering to the needs of Muslim travellers. The venue also uses sustainable ingredients, while donating meal boxes to local charities and implementing food waste recycling, fully supporting sustainable development.

Hi-res photos can be downloaded via this link.
 

Media Contact

For media enquiries, please contact AsiaWorld-Expo Management Limited:

Lydia Lee
Tel: 3606 8852
Fax: 3606 8889
Email: llyc@asiaworld-expo.com