The Color Run Makes Long Awaited Debut at AsiaWorld-Expo 16,000 joins in the color fun
The Color Run, popularly known as the Happiest 5k on the Planet and a celebration of health, happiness and color, was held at AsiaWorld-Expo (AWE), Asia’s leading EXPOtainment venue, on 7 December 2014. Making its long awaited debut in Hong Kong, The Color Run featured a unique course that started and finished on the grounds of AWE, and took in the dramatic and scenic views around the Airport and North Lantau.
For the first time ever, The Color Run included a special indoor “night glow” element where part of the course wound through the massive halls and world-class facilities of AWE. With estimated 16,000 participants, it became one of the largest single day events for The Color Run in the region. In addition, this is the only one globally with a unique outdoor / indoor, daylight / night glow format, and the only such event to take place at an airport in Asia and Asia’s award winning venue, AWE.
“We are very glad to host The Color Run, whose core philosophy is closely aligned to our culture of innovation and collaboration. As AWE enters into our 10th anniversary later this month, we will continue to deliver innovation in generating fresh ideas, flexibility in meeting different customers’ needs – whether it be a major trade fair, business conference or an international sports event. Going forward, AWE is committed to facilitate collaboration between all sectors of the society, particularly in the local community, as well as enhancing communication with our youth to achieve a happy place to live, work and play in Lantau and Hong Kong,” said Mr. Allen Ha, Chief Executive Officer of AsiaWorld-Expo Management Limited.
Here is the highlight of today’s event:
|The air is filled with exuberance and energy at The Color Run Hong Kong, at AsiaWorld-Expo.||The AWE team warms up for their run to celebrate the Company’s 10th anniversary.|
|The Color Run invited the Lantau school children to join in the fun, adding more color to the event.||The Color Run featured for the first time, a unique night glow indoor element at AWE.|
|Mr. Allen Ha, Chief Executive Officer of AsiaWorld-Expo Management Limited, celebrates at the Finish Line with the AWE staff team.|
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For media inquiries, please contact AsiaWorld-Expo Management Limited:
Nora Yong / Almond Hung
Tel: (852) 3606 8879 / (852) 3606 8871
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AsiaWorld-Expo has emerged as one of the world’s leading EXPOtainment venues, offering over 70,000 square metres of rentable space that is comprised of 10 state-of-the-art, ground-level and column-free exhibition halls including the Arena – the biggest indoor seated venue in Hong Kong with a maximum capacity of 14,000. Strategically located at the heart of a multi-modal transportation hub and adjacent to the Hong Kong International Airport and Hong Kong-Zhuhai-Macao Bridge. AsiaWorld-Expo, with a convenient and in-venue MTR station, enjoys efficient transport connection to Guangdong-Hong Kong-Macao Greater Bay Area and other global regions.
With a proven track record of successes, AsiaWorld-Expo has received a number of accolades, namely the “Best International Venue” at the coveted Exhibition News (EN) Awards organised by Mash Media, a leading UK media for MICE in partnership with UFI, and the “Outstanding Venue Award” presented by The Asian Federation of Exhibition and Convention Associations (AFECA). For 8 consecutive years, AsiaWorld-Expo has been named as the “Best Convention & Exhibition Centre in Asia Pacific” by the prestigious CEI Asia magazine.
A member company of HKIA SHL, subsidiary of the Airport Authority Hong Kong.